Strategic Marketing
Craven, David W.
Strategic Marketing - 9th ed. - New York, NY McGraw-Hill/Irwin 2009 - xv, 784 p. ; figs. Includes index
978-007-126335-1
Marketing - Decision making
Marketing - Management
C 658.802 C85s
Strategic Marketing - 9th ed. - New York, NY McGraw-Hill/Irwin 2009 - xv, 784 p. ; figs. Includes index
978-007-126335-1
Marketing - Decision making
Marketing - Management
C 658.802 C85s