TY  - BOOK
AU  - Hoyer, Wayne D.
AU  - MacInnis, Deborah J.
TI  - Consumer behavior in the 21st Century
SN  - 978-987-4319-23-2
U1  - C 658.8342 H85c 
CY  - Singapore 
KW  - Consumer behavior
N2  - The book explores the fascinating world of consumer behavior and looking at interesting topics.
ER  -