000 00516nam a2200205Ia 4500
005 20250730165314.0
008 250728s9999 xx 000 0 und d
020 _a987-007-108202-0
082 _aC 658.8 M35e
100 _aMarshall, Greg W.
245 0 _aEssentials Of Marketing Management
260 _aNew York
260 _b Mcgraw Hill
260 _c2011
300 _axxiv, 371 p.
300 _bIncludes index
650 _aMarketing --Management
700 _aJohnston, Mark W.
942 _2ddc
_cBK
999 _c1710
_d1710